The shrimp industry plays a vital role in Indonesia’s fisheries sector but faces persistent challenges such as diseases, price fluctuations, and global competition. Staying updated with the latest global insights is crucial for industry players to develop effective strategies.
JALA, together with USSEC, hosted the Shrimp Outlook 2025 event last February 27, 2025. This year's event's theme is: "Shrimping Up Indonesia: Navigating Local Challenges with Global Insights”.
The Shrimp Outlook 2025 event at Marriott Hotel Yogyakarta gathered 350 attendees, including shrimp farmers and industry players. The event commenced with an opening speech from Budi Sulistiyo, the Director General of Marine and Fisheries Product Competitiveness, and Lukas Manomaitis, the Southeast Asia Technical Director for Aquaculture of USSEC.
“While Indonesia remains a net seafood exporter, we still need to strengthen our competitiveness against other shrimp-producing countries, focusing on the acceleration of CBIB certification to strengthen global market positioning,” said Budi.
“Unexpected situations in some nations and regions will unexpectedly open new markets. We are also entering a new era of innovation in aquaculture,” Lukas emphasized.
Discussing Indonesia’s 2024 shrimp industry performance and achievements
Liris Maduningtyas, CEO and co-founder of JALA, took the stage and shared a sneak peek of JALA’s Shrimp Outlook 2025 report, which shows the evaluation of Indonesia’s shrimp industry performance in 2024, particularly for cultivation aspects, and takeaways for 2025. Indonesia saw a productivity increase from 10.35 tons/ha in 2023 to 11.55 tons/ha in 2024, with Bali-Nusa Tenggara showing the most impressive improvement.
Liris also shared that in 2025, the shrimp industry must focus on strengthening sustainability and regulatory compliance, allocating profits toward efficiency and high-impact initiatives, and strengthening Indonesia’s shrimp branding to secure a stronger position in global markets.
The full discussion about Indonesia’s shrimp industry performance can also be accessed by stakeholders in the Shrimp Outlook 2025 report which will be released soon.
Strengthening Indonesia’s shrimp industry with preventive solutions, biosecurity adaptation, and Ecuadorian approach
In running a successful cultivation, biosecurity is an essential component farmers need to keep in mind. Melony Sellars, CEO of Genics, delivered her presentation about “Global Lessons for Local Success: Adapting Biosecurity Practices to Indonesia's Unique Challenges”.
She shared that to be more resilient against shrimp pathogens, Indonesia must use tests that are fit-for-purpose, validate information with scientific publications, and seek expert advice from reputable sources. Farmers are advised to choose broodstock and post-larvae suppliers that conduct regular comprehensive pathogen testing. Additionally, conduct microbiome health analysis and ensure water treatment effectiveness to enhance industry resilience.
To strengthen Indonesia’s position in the global market, learning from leading shrimp producers like Ecuador is essential. JALA welcomed Yahira Piedrahita, Executive Director of the National Aquaculture Chamber of Ecuador, in a panel discussion moderated by Gerry Gilang with the theme “Turning Challenges into Opportunities: Learning from Ecuador's Strategies towards Global Success”.
According to Yahira, one of the reasons Ecuador is able to reach high productivity numbers is through local genetic improvement programs. They also focus on adopting new technology such as aeration, automated feeding, and AI-driven monitoring.
She also added, “Collaboration between government and stakeholders is essential, whether to improve production or increase local consumption. This is something Indonesia needs to take note of in order to improve shrimp productivity, where all parties must analyze risks and seek solutions together.”
Besides learning from Ecuador’s strategies, Shrimp Outlook 2025 also highlighted the importance of functional feed in improving cultivation performance. This topic is shared by Txomin Azpeitia, Group Technical Manager of Grobest, with the theme “Successful Shrimp Farming: A Preventive Approach Leveraging Technical Services and Functional Additives”.
“To tackle shrimp disease challenges, it is essential to provide functional feed. This feed contains additives that optimize shrimp digestive health and strengthen immune responses,” Txomin emphasized.
Learning the latest shrimp health advancement and building market resilience
As Indonesia’s shrimp industry navigates an evolving landscape, experts at Shrimp Outlook 2025 also shared key insights on disease detection, sustainable aquaculture practices, and global trade challenges to strengthen the sector’s future.
From CeKolam, Lulu Nisrina, Head of R&D Animal Diagnostics and Sidrotun Naim, Shrimp Health Specialist, delivered a presentation about: “Advancing Shrimp Health with Cutting-Edge Disease Detection.
“In 2024, Indonesia’s shrimp cultivation still saw a high positivity rate for diseases, which means there are still issues to be tackled,” shared Naim. “The key to shrimp immunity is the stable consortium of microbes in water and shrimp gut. Once this balance is disrupted, shrimp will be affected. It is important to conduct data collection in order to take calculated actions towards improvement,” said Lulu.
Understanding what happens throughout cultivation from start to finish helps identify the reasons behind any imbalances. Regular monitoring and proactive testing are best done before any symptoms are seen by random sampling from feeding trays rather than collecting from a single location.
Safe and responsible cultivation should also comply with existing regulations. Haris Muhtadi, Associate Director of CJ Feed & Care Indonesia, in his presentation about “Antidumping/Countervailing Duties and Market Outlook: Navigating Challenges and Opportunities in the Shrimp Industry”, highlighted the importance of strengthening Indonesia’s position in the global market.
"We can strengthen our position in the global market by developing value-added products, as the demand continues to grow. Looking at current global trends, we also need to pursue necessary traceability and sustainability certifications,” Haris added.
Navigating the global shrimp market with trade insights and consumer trends
As global shrimp trade dynamics continue to shift, industry experts at Shrimp Outlook 2025 explored Indonesia’s competitive positioning and the importance of understanding modern consumer preferences to capture new market opportunities.
Willem van der Pijl, Director of Global Shrimp Forum, joined the conversation online by sharing about “Shrimp Trade Trends: Global Shifts and Indonesia’s Positioning”. In his presentation, he shared that global shrimp prices in Q4 2024 has started to improve, but global imports have stagnated since 2022. Indonesia also faces several challenges in the global shrimp market, such as potential tariff increases to the US and difficulty of access to the EU market.
“Indonesia needs to increase its competitive edge and diversify its markets for both raw and value-added shrimp,” said Willem through his screen. “China and the EU are promising markets, but it’s also important to strengthen the domestic shrimp market to provide more stability and reduce dependence on exports.”
Read more about shrimp market trends from Willem: Trade 2024 Indonesia Perspective by visiting Shrimp Insights.
Finally, in the last session of insightful material presentations, Nicholas Leonard, Co-Founder of Haven Foods, and Dr. George Chamberlain, President of The Center for Responsible Seafood, participated in a panel discussion moderated by Liris Maduningtyas. With the theme “The Next Phase of Shrimp Market: How Consumer Trends and Sustainability are Reshaping the Global Market”, Nicholas emphasized how Indonesia’s shrimp industry should focus on consistency and collaboration rather than comparing itself to other countries.
To meet evolving market standards, branding is crucial to differentiate Indonesian shrimp based on quality and sustainability. "The global demand for responsibly sourced shrimp is increasing, with major buyers now committed to purchasing from sustainable sources. Digital technology and traceability solutions offer cost-effective ways to meet certification requirements while improving farm standards," George added.
Embracing the next chapter of shrimp farming with optimism
In response to Shrimp Outlook 2025, Arif Widianto, a shrimp farm supervisor in Banten, expressed his enthusiasm. “We are able to share with other shrimp farmers and receive positive affirmation from JALA,” he said.
Wisnu, a shrimp farm owner in Bengkalis, also shared his positive impressions of Shrimp Outlook 2025. “It’s enjoyable and beneficial for fellow shrimp farmers in Indonesia as we can exchange experiences on managing farms efficiently. I hope the Indonesian shrimp industry continues to improve, becoming more efficient and more competitive,” said Wisnu.
The Shrimp Outlook 2025 event received an enthusiastic response from attendees. JALA is grateful to all partners, sponsors, and attendees for truly making this an event that reinforced the importance of innovation, sustainability, and adaptability in navigating the industry's challenges. By leveraging global insights and collaborative efforts, Indonesia’s shrimp sector is well-positioned to thrive in the years ahead.
